In 2000-2001, tobacco contributed 12% of total excise tax revenue, of which 90% came from cigarettes (Ban on Tobacco Ads by the Government of India, 2001). There are also 26 million direct and indirect employees of the tobacco industry; getting rid of advertising would definitely mean displacing some from their jobs as sales would be affected by the lack of advertising and promotion. Even though those in favor of the ban argue that cigarettes contribute only 0.14% of India's GDP, they cannot argue that banning advertising would result in many employees losing their jobs. There is also debate as to whether or not it is the government's right to impose such a ban. The Canadian Supreme Court has even stated: “The State seeks to control the thoughts, beliefs and behavior of its citizens along lines it considers acceptable. This form of paternalism is unacceptable in a free and democratic society." (Government of India's ban on tobacco advertising, 2001). Adult consumers are aware of the health risks and it is their choice to continue using tobacco products if they wish. People are allowed to drink alcohol, which poses health risks as well as the temporary impairment of judgment and rational thinking, but it is legal and advertised; those against the ban wonder why it is being done