Nowadays, blogging is a common phenomenon. Almost everyone has their favorite blogger or at least one blog that they visit regularly. There are all kinds of blogs scattered across the Internet; some of them are official, related to business or media, while other blogs are about daily life or just for entertainment. Overall, it seems that blogs play an important role as a social tool on the Internet, making people's daily lives colorful and content-rich. There is no denying that blogging has been a game changer and people find the reasons behind blogging's lasting impact and popularity complicated. There are good reasons to believe that blogging is worth delving into and finding out more about this social phenomenon. Blogging is a game changer in the sense that it has changed the way people communicate on the Internet by offering people a new platform where they can build trust with others. Blogging, as a form of mass communication, is a polite way of interacting with the Internet, which allows bloggers to write about almost anything in their blogs, from which readers obtain information about them. In fact, blogs contain huge amounts of information and are usually well contained. And this fact indicates that narrowing the gap and building trust among Internet users can be achieved through trustworthy and beneficial blogs (Patel, 2012). The Internet was a place where everyone feels insecure because they don't know each other and there is no valid source to identify users. But a trustworthy blog tells people that the blogger is trustworthy, thus making communication smoother and more effective. However, the emergence of social networks such as Twitter and Facebook, which also share some characteristics of blogging, has not..... .middle of paper......businesses are still developing very quickly on a daily basis and people show much more interest in the Internet than they did ten years ago, which is why blogging is still vital for Internet users. . Blogging is more than a social phenomenon; it is a tool, a way of expressing oneself and a lifestyle. Works Cited1) Karr, D. (2011). Infographic: How Mobile Apps Changed the World - Marketing Technology Blog. : http://www.marketingtechblog.com/infographic-mobile-apps/2) Clark, J. (2013). History of mobile applications. [e-book] http://www.uky.edu/~jclark/mas490apps/History%20of%20Mobile%20Apps.pdf3) Jahns,R.(2010). 6 Reasons Why Mobile Apps Will Become As Important to Businesses as Corporate Websites: http://www.research2guidance.com/corporate-app-will-become-as-important-for-companies-as-have-a- corporate-website -a-look-at-the-german-market/