Topic > South Africa Case Study - 632

South Africa entered recession during the global economic crisis, but rising commodity prices, renewed demand in the chemical and automotive industries and World Cup spending 2010 helped South Africa recover from the crisis. Today we are seen as a gateway for investment in the rest of Africa, as there are huge opportunities on the continent thanks to oil, gas, mining, agriculture and more consumer-oriented products, which make it very attractive for global investments. Therefore, by focusing on improving its own standards and those of other African countries, South Africa should become more attractive to the world and that is why I think South Africa should focus on improving its own continent rather than focusing all its attention on BRICS and CIVETS. . Another example of South Africa's ability to stand alone and not need the BRICS is that the other BRICS countries showed signs of struggling to maintain their growth after the 2008 global financial crisis, while South Africa, having a more diversified economy (variety of business sectors) ) the economy is more likely to remain stable. South Africa has also been able to successfully bring its national brands (Nandos, MTN and Stanbic Bank) to the world market. Our currency is also used officially in Zimbabwe, Botswana, Namibia, Lesotho and Swaziland, which has significantly increased trade between these countries. This demonstrates South Africa's ability to not need BRICS or CIVETS to become an economically viable destination for global investors. due to its relatively positive risk rating, as well as our relative size of the economy and overall market, along with ongoing investments made in fixed capital assets. South Africa regularly finds itself...... middle of paper ..... .as a springboard other parts of Africa could seriously compete with the BRICs in global investor decisions. As Africa is receiving exceptional attention from large global companies, with the notable opportunities in oil and gas, mining and agriculture, followed by consumer-driven demand in the areas of consumer products, telecommunications and others, I believe that South Africa needs to focus more on branching out into Africa and take full advantage of the new markets opening up in African countries. We are well positioned on the continent with a decent trade infrastructure to pursue new business associations with African countries and facilitate countries abroad. BRICS and Civets are important to us regarding global markets, so we need to keep our relationships with them strong and positive, as well as strengthen ties with the rest of Africa.