Since the establishment of commerce, merchants have convinced the public to buy their product. It's called advertising, which originates from the Latin advertere. The ads vary depending on what the merchant is trying to convey. From grocery stores to presidential elections, use them to demonstrate to specific audiences that their product is compelling, trustworthy, and necessary. Currently, due to modern technology, we are bombarded with so much information everywhere: on the Internet, on TV, on the radio, on the street, in grocery stores, at work and so on. Everywhere we look, there is something or someone trying to sell us a product. Today, advertising plays an important role in the behavior of our society, as we are constantly fed by it. First, advertising tends to focus on children, as their minds are easier to influence, due to a lack of understanding of things. Toy companies, for example, can convince children, through television commercials, that the product offered is unquestionably necessary and, since children are not aware of the expenses, they are more likely to encourage parents to purchase a product. Therefore, as companies focus on children, companies have a better chance of being successful in selling their products. However, as children learn about their surroundings, sometimes the information provided may not always be appropriate for children, and as a result, young people may interpret things drastically differently. For example, a child may want to live the life shown in an advertisement or may think that an advertisement about someone doing something wrong is right. While this is true to a certain extent, what makes the difference is the responsibility of the parents... at the center of the paper... and on a subconscious level. All in all, the main purpose of advertising is to persuade a specific audience to purchase a product. However, along with this purpose, there are other results that can be caused by a variety of factors. With children, the interpretation of an advertisement has infinite possibilities, since their knowledge of their surroundings is still very limited. Furthermore, much of the information used to influence people is often unrealistic; for example, clothing models, in addition to training daily, are retouched by software to make them what the media considers perfection; thus creating unattainable expectations for people. Finally, in addition to the psychological impact that advertising has on society, we everywhere are constantly inundated with advertisements, which promote or increase the possibilities of one's media-based behavior..